So if there is one subject I don’t tackle often on PRB it’s dating. Who am I besides a fashion enthusiast, PR Professional and clearly outspoken blogger to tell you how to date, psh! PR girls date? But hey it’s Friday – The first night of the weekend is in sight and now is as good a time as ever to have a “come to Patti Stanger” moment as any right?
Exactly! While our time is limited and us PR/Bloggers are also slightly dating wordpress – between work and my digital life it isn’t always easy. If I could be so bold as to reinvent Three 6 Mafia’s classic line – “It’s hard out here for a PR Girl.” Add New York’s staggering male to female ratio – of 60% women to 40% men and yep we have a head scratcher.
But let me tell you ladies – you have everything going for you. PR Girls are blessed with some of the most desirable traits that will serve you well, especially in a city like New York. Consider it a hard wiring. We’re:
Fiercely loyal – We bend over backwards daily for our clients and will for those that are important to us. Give us a reason to stay and we will make every effort to make sure that you get a “Return On Investment.”
Fixers – We fix things and sometimes those things come in the form of Fortune 100 CEO’s with a severe case of foot in mouth or if you’re Olivia Pope, single handedly saving the republic. No Big Deal. Give us a problem and watch us work – the end goal, just to make everyone as happy as we can.
Planners – PR Girls have an exciting life. Even if we sit behind a desk all day as community managers of some of the most influential brands – we were built for human interaction. We’re going to plan outings, social gatherings and surround ourselves with fascinating people.
Gifted BS Spotters – We can smell it coming from a mile away. When “spin” is a word we detest but know well, we know when we’re being spun into a web of tall tales.
But there’s also the flip side of the coin – PR Girls also have a few flaws! I know! Shocking – but nonetheless – its worth watching out for these triggers. Try not to bring your “outlook” out with you for a night on the town.
Over Analysis is Our Job – We owe it to our clients to examine the situation from every angle. That deep-dive analysis can be paralyzing outside of the office. We can get lost in a web if details and often hung up on every little word. Sometimes we have to look at life a little more literally – it’s not as complicated as we sometimes make it.
PR-able Answers – Our job is to tell the best story possible and sometimes we’re so busy finding the right words that we can get lost in saying what we really mean. While we are gifted wordsmiths – sometimes a quick easy and clear statement is much more important.
We are WIN/WIN – We’re always trying to do whats best for both the client and firm. At the end of the day we’re constantly looking for a WIN/WIN and while that approach may work in the boardroom – it doesn’t always work in life. Sacrifice may not come easy so bear with us while we map out a gameplan.
But have no fear PR Ladies – at the end of the day there’s one for you, where you’re wordsmithing skills on a card to his mother will be much appreciated!
Happy Friday! And here’s to a few more martinis!