Blonde Files: Fashion & Trends

Currently Crushing Finds –

Posted on May 16, 2013 by Lauren

As we are heading into the warm weather I am loving the island inspired fabrics. The dress below from ASOS’ Vero Moda – under $25! Remember – click on the links at the bottom to shop the post. Like a few other items that you want to see – you can always click “LOOKBOOK” on my navigation bar.

From L to R:

3 Comments | Posted in Fashion & Trends

Gatsby Hits Theaters and I Dress Up –

Posted on May 10, 2013 by Lauren

So I have had this weird obsession with F. Scott Fitzgerald since I read The Great Gatsby in 9th grade. With the way the world works now and how 1-year-old’s are now Baby Einstein’s, middle schoolers probably have their hand on this seductive thriller by now. In any case, this is a movie I refuse to miss! It is also one of the few that I may get dressed up for since it requires me to wear a gorgeous beaded drop waist dress with feathers in my hair. The roaring 20′s style-inspired getup is a film essential. Thankfully its not not elf ears nor requires me to carry a broom. It’s sheer elegance used as a mask! HOW SINISTER! Arguably, if dressed so fabulously and in the mood to cause little trouble, I should then be seen at a speakeasy chatting with eligible bachelors in Tom Ford-esque tuxes and not in a movie theater recliner but – que-sera, YOLO, whatever. (more…)

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Happy May Day –

Posted on May 1, 2013 by Lauren

So I have been a little quiet this week but trust me its always for a good reason. I took last weekend away, headed to South Texas and relaxed in the elements. This week – I have been prepping for what is going to be a BIG month on the blog and ultimately set the tone for a very busy summer. Starting with some big life changing announcements! But alas, I can’t share anything yet. Think about it like the 25 Days of Christmas with Christmas morning coming in a digital space.

In any case – WELCOME MAY! This is probably one of my favorite months. We’re heading into summer – obviously my favorite season, and dresses are EVERYWHERE! About 5 years ago I spotted the perfect white eyelet dress on my college campus and still to this day can’t forget about it. I literally think that I will be in constant search for this dress or something similar. So in ode to me longing for the “perfect” -image in my head, white eyelet dress I have found a few that will work for now. (p.s. something to consider – the way I dressed five years ago, may not work in the office… shorter skirts noted!) (more…)

2 Comments | Posted in Fashion & Trends

Hey There Four Eyes –

Posted on April 24, 2013 by Lauren

Anyone that knows me best knows that I have three item obsessions – White Tanks, Shoes and Sunglasses! Recently I have found myself on Warby Parker’s site lately coveting both frames an sunglasses and trying with all of my might to not feed my already full blown eyewear addiction. (Guess there could be worse things right?) To be honest – my WP Sunglasses are the best I have ever had – no more squinting behind high-end designer frames. My Evelyn Sunglasses (pictured below) are not only perfect lenses but a great throwback to my favorite style – the cat eye shape!

I think what makes me more excited about this brand is two things – its affordability – yep around $100-$150 for a quality product and it’s business model. Their mantra to “Do Good” and inspire better conditions for those that need “optical assistance” can to everything from assist children to see the blackboard or help derail growing poverty trends by increasing workforce productivity by 20%. (i)

Crosby / Preston / Thatcher

Liv / Evelyn / Tenley

If there is one thing a young PR Pro looks for it’s a way to maximize time and efforts, so if one pair of glasses is going to make us look chic, smart and globally conscious then I am all for it! (Also who can say no to some hot names for glasses, I mean wouldn’t you want to flirt with a Thatcher or a Tenley???)

If you live in New York City make sure to visit their first ever store in Manhattan’s SoHo district at 121 Greene. You will be that the next time I head to NYC I will be paying this flagship eyewear mecca location a little visit!

To read more about their flagship store & opening click here (via. TechCrunch)

This is an organic post by PRBlonde. Photos via. WarbyParker.com

2 Comments | Posted in Fashion & Trends, Uncategorized

Smooth as Silk –

Posted on April 18, 2013 by Lauren

I’ve been on a silk kick lately. The effortless style just seems like the perfect way to kick-off spring even though we are seeing some funky weather bring some cool temperatures down south. I recently invested in two new pair of printed fabric silk trousers all with pops of color perfect for spring. With a client conference this week they came in handy trying to crossover from business casual to nighttime cocktail wear and kept me cool and comfortable the whole time. No stuffy suits to worry about.

Also I recently added to my already “very healthy” collection of white tops. One of my best friends knows that it’s a borderline disease how many white tanks I have. But I figure – they go with everything! Jeans, summer skirts, leggings and even SILK PANTS! She can scold me for buying a few more later…

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From L to R: | Vince Camuto Zig Zag Peplum Top | Ann Taylor Crepe Perfect Tank | Orvis Women’s Ruffled-Neck Tank (who knew Orvis had cute non-outdoor clothes! |

Also Congratulations to Sarah Smith! Winner of the “Happy Birthday Blogaversary Giveaway” from yesterday’s post! You’ll be getting an e-mail from me shortly. Thanks to all who helped me celebrate!

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Blogaversary meets LuckyFABB Giveaway –

Posted on April 17, 2013 by Lauren

If you haven’t already seen my LuckyFABB recap – you know that we got some pretty amazing loot after our two days of blogger fun and lots of learning! But part of what got me to LuckyFABB was because of my readers. I can’t thank everyone enough for wishing my “PRBlonde baby” a Happy First B-Day so in order to be a part of the celebration, whats a birthday without a killer present!

I have put together a “Happy Birthday Blogaversary” Giveaway today that is drool worthy! With beauty products from Bliss, Lift Regeneration, Aloxxi a killer shoulder bag and a few “bling” items trust me – you are not going to want to miss out on this giveaway with items hand-picked from my friends at Lucky Magazine!

Some of my favorite giveaway items include:

Here’s how it works – leave a “birthday” message in the comments section and you will be automatically entered to WIN this Happy Birthday Blogaversary swag bag in honor of year 1 at PRBlonde!

I’m looking foward to sharing all of this amazing “loot” with you and sharing what was an amazing time at LuckyFABB. Don’t worry I’ll make sure this makes it to your house/apartment/work with a personal note and some very special packaging.

Scroll down and submit to win!

*Winner is chosen at random from an automated application via comments section. E-mails associated with comment submissions will not be used for any additional purposes outside of this giveaway contest. I was gifted these items by Lucky Magazine’s LuckyFABB sponsors and didn’t purchase them nor solicit the brands for commercial use.

28 Comments | Posted in LuckyFABB13, Uncategorized

LuckyFABB: The Round Up -

Posted on April 12, 2013 by Lauren

You know those days where you are literally incoherent at work after a long and amazing weekend? Well, welcome to my post-L.A. LuckyFABB life! It was literally comical when I sat down at my desk to start the week. Monday brought me a sh*tstorm of e-mails and more conference calls than bargained for… but it’s the price PRGirls pay for for a little R&R or in this case – F&E – (Fashion & Entertainment!) Well in any case I’m home with wine in hand and writing my LuckyFABB recap for you half delirious. FABB-thought leaders were telling me to be “authentic” all weekend well here is my story in all of its “authenticity…” from one slanted and arguably brilliantly tipsy soul!

First let me say riding on a plane with a semi-TV star literally can start your L.A. getaway on the right foot. It just brings a whole new “authenticity” to Tinseltown then rolling up to the SLS Beverly Hills for my weekend accommodations catapulted my inner voice to somewhere around T-List celebrity status as I headed into Lucky Magazines LuckyFABB. A conference where the best of the best and the most creative minds of the Fashion and Beauty Blogger world come together to live, learn and network.

DAY 1 – Bright and early with coffee in hand we cozied into our seats at the SLS Beverly Hills and were greeted right away by Brandon Holley, EIC of Lucky Magazine – what a way to start the day! It was filled with panels and great advice – but so as not to give a ton away I pulled my favorite quotes from each speaker – if their one liners are this good just imaging what hours and wealth of knowledge we got to experience – MIND = BLOWN!

Best Advice:

“People wake up and dress for the wrong reasons – wake up and do it for yourself.” – Kelly Osbourne

Best Advice:

“Self Promotion is important to grow your network but find the balance and stay humble.” – John Januzzi

“Blogging is a love intensive, but laborious process…sometimes you just want to share a song you like.” – Hillary Kerr

Best Advice:

“We’re all journalists at our core.” – Kristen Spaulding, Assoc. Social Editor, Nieman Marcus

Best Advice:

“You’re not a movie star – you’re running a business, act like it!” – Tina Craig, Bag Snob

“Live and blog deliberately.” – James Nord, Founder, FohrCard

Best Advice:

“Check your ego at the door.” – Mandana Dayani, VP and General Counsel, Rachel Zoe

“Your Voice is earned, authentic and open. It’s a craft. Have patience.” – Gillian Gorman Round, SVP & GM, Lucky Magazine

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Best Advice:

The beauty product she can’t live without – “Concealer or kill me now!” – Drew Barrymore

“I don’t think women can have it all. Sometimes things just fall off the table.” – Drew Barrymore

“What are the tools in your beauty arsenal?” – Drew Barrymore

To see a video from Drew Barrymore’s keynote at LuckyFabb – Check out the PRBlonde FBPage! (Click Here)

Best Advice:

“I’m just a white WASP girl from Connecticut.” – Betsey Johnson

“I’m only as ood as my last sale and in your case, bloggers, you are only as good as your last tweet!” – Betsey Johnson

To see a video from Betsey Johnson’s time at LuckyFabb – Check out the PRBlonde FBPage! (Click Here)

But the best part is meeting up with all of the lovely ladies from across the blogosphere – no joke it’s a little bit like a Sorority!

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Day 2 – Brought the best tools and activations from brands to our fingertips. With social activities from Just Fab, Tacori, P&G Beauty & Grooming, AG Jeans, Covet Fashion, Le Sport Sac, L’Occitane, Style Network, UnCovet and The Find!

But what would be a successful LuckyFABB with some killer SWAG!

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Thanks so much Lucky Magazine for such an amazing two days! Can’t wait for LuckyFabb East in the Fall. Girls – see you then….

“Be Nice but be smart. But most importantly, be nice! – Lori Bergamotto, Style Contributor, Lucky Magazine

2 Comments | Posted in LuckyFABB13

Lucky FABB: What I Wore –

Posted on April 9, 2013 by Lauren

I’m back from “La-la-land after an amazing weekend at LuckyFABB! Check out what I wore and make sure to head back to the blog tomorrow for a full recap – figured you would want to shop first!

Day 1: TInderella aka. my good friend Courtney and I! Remember her?

Day 2 Dress and Booties!

The PR Blonde Stack from Ettika Jewelry

I absolutely love that I got to work with Ettika Jewelry to make my very own “PR Blonde” stack for Day 2! (get it here). The laid back luxe style was the perfect way to accent the colors in my dress. The quintessential ”arm party” that comes in all colors – brought a little “So Cal” style to my southern sparked wardrobe. Check out the arm party here and make sure to visit Ettika.com for new arrivals!

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Collage below: | iPad 2 | Henri Bendel West 57 Case for iPad |Michael Kors Gia Large Tote |

3 Comments | Posted in LuckyFABB13

LuckyFABB Live: Day 1

Posted on April 4, 2013 by Lauren

Good Morning Los Angeles! I am so excited to be here and live blogging from LuckyFABB West – straight from my fingers to the blog at the SLS Beverly Hills hotel! I am lucky enough to be around 150 of the blogger communities elite and bringing my readers the best that this conference has to offer – make sure to follow me at @LaurenAPruner and my trusty sidekick – Courtney Webb (Some of you may know her as “Tinderella“) at @CWebb711. Then from the best of LuckyFABB make sure to follow the hashtag #LuckyFABB and #LuckyFABBWest to see what is going on behind closed doors! Here we go….

Oh and P.S. here’s a great way to start the conference off…

Livin’ in Facial Bliss –

Posted on April 2, 2013 by Lauren

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So, tomorrow I embark to Lucky Magazine’s LuckyFabb Conference in sunny Los Angeles. The sun is strong, the humidity fairly higher than what I am used to in dry Texas and lets just say leaving the PR world for a few days doesn’t always allow for the best stress level when you have events and interviews with media coming up. Thus my new skin regimint is going to come in handy this week to make sure I keep looking clean and fresh without stress and weather taking a toll on my face.

Last week I went to the dermatologist. She’s always interested in my skin routine so I told her. Needless to say she asked was I cleansing and treating my skin for a 18-year-old girl or for a mid-20-something. Basically, my skin routine was out of date! It was time to start upgrading to better products rooted in hydration – and then she uttered the scary words: ANTI-AGING! For REAL! How can I a mid-20-something need anything that requires an “Oil of Olay” purchase? She told me it wasn’t for the pending crows feet in 20 years, rather the miracle lotions can help protect your skin.

After a little research on my own I found this – an article by Oprah – goddess of the couch discussing Beauty By the Decades. “O” tells us,

“This is the most important decade for your skin. The way you care for it now will determine what it will look like for the rest of your life. Because it’s probably at its healthiest, with great collagen support, your skin is supple. Whatever sun damage you may have has not yet started to show. Lucky you: Light reflects off the plump surface of your cheeks, giving you a healthy glow.”

So after I went back and completely revamped my “Facial Routine Roadmap” testing and trying new products I finally found the skin regiment for me! Check out my new “skin-care” road map for the mid-20-something -

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| REMOVE: Ultra Soft Eye Make-up Remover Pads | CLEANSE: Peter Thomas Roth Women Anti-Aging Cleansing Gel | TONE: Neutrogena Acne Stress Control Triple Action Toner | EXTRACT: Extraction Tool – Use Sparingly and follow this tutorial – no need for scars |

But of course now that I am a working girl and a VIB Sephora Insider card holder – I SPLURGED on a few items that I couldn’t resist – let me tell you for a once-a-week “personal SPA day” – It’s worth every penny. (…and will last a lifetime when used sparingly!) Check out the new items that have graced my vanity from Kate Somerville -

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